What are the common types of VR showroom?

There’s loads of new solutions popping up online to help the physical world shift to digital. Here’s a quick comparison between a 360 camera showroom and a fully 3D virtual showroom like Virtuloc.

360 camera showroom

The typical online showroom you will find is a showroom based on 360 degree camera shots stitched together. Sort of like you’d expect to see on ‘Google Street View’. This kind of showroom gives people a decent visual experience, showing roughly how a room will look, while allowing you to move between different locations within the room. It´s great solution for those who have a physical showroom. However, it has some flaws.

Limited movement
Hard to update
Little to no integration with other apps
No inbuilt communication
More focused on the room rather than products

INTERACTIVE VIRTUAL SHOWROOM

A fully 3D virtual showroom gives a completely different experience. It goes way beyond what can be expected from a 360 camera based showroom.

Move anywhere: explore the environment without restrictions
Live video calling: you can hold meetings or discuss directly with customers
Virtual assistants & guided tours: visitors can learn more about your company and products with automated assistance
Bespoke showroom design: You’re not limited to a pre-existing location; we can build something that exactly suits your brand and needs
Interactive or animated 3D objects
Extra information can be presented in context, giving people an entertaining and informational understanding of the item
You can make use of existing content you have like videos, text, and images
Update content easily using the inbuilt CMS

Overall, a fully 3D virtual showroom gives a far more engaging experience than a 360 camera showroom can. It’s a solution which is built to give your company an amazing online experience, bridging the gap between the physical and digital worlds.